The rise of enterprise social networking: Web 2.0 finds its payday

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IdeaPlane is an enterprise social network that provides the best of both worlds: easy to use social tools combined with enterprise-grade security, compliance and privacy controls.

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Posted on March 20th, 2011 by ideaplane. Filed under News

McKinsey’s recent survey research finds that companies using social web 2.0 technologies gain greater market share and higher margins.

The survey gathered responses from 3,249 executives across a range of regions, industries, and functional areas. The 1,598 companies using web 2.0 for internal purposes reported the following benefits (percentage of respondents achieving specified benefits):

1. Increasing speed of access to knowledge (77%)
2. Reducing communication costs (60%)
3. Increasing speed of access to internal experts (52%)
4. Decreasing travel costs (44%)
5. Increasing employee satisfaction (41%)
6. Reducing operational costs (40%)
7. Reducing time to market for products/ services (29%)
8. Increasing number of successful innovations for new products/ services (28%)

Tags: business Statistics

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